Growth Engine

Growth Engine - Your AI-Powered Sales & Marketing Dream Team.



People lead, while AI agents execute.

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We started using the Growth Engine of Scales about a year ago. Since then, we've won 5 new clients, and hundreds of new leads. The staff at Scales is professional, knowledgable and efficient. No need to look elsewhere. 

Lennart Rieper

CEO & Founder

***This illustration is an example. You can build your agents as desired***

Background


Imagine you could clone your best Marketing & Sales employees and even improve them.


We transform your marketing & sales from generic to genius with our Growth Engine. With our solution, you can essentially build your dream Marketing & Sales team without investing in expensive employees.


Unlike traditional services that offer one-size-fits-all solutions, our Growth Engine deploys and trains a specialized team of AI agents, each an expert in its field while being all connected. From market research to content creation, social media management to lead generation & nurturing - you choose where you need the most support. And the best thing is that we implement the platform in your company, not making you dependent on us but increasing long-term value for your company.


With us, you're not just generating leads – you're building meaningful connections that convert. Say goodbye to spam-like approaches and hello to a sophisticated, AI-powered Marketing & Sales ecosystem that grows with your business.


However, we don't see our solution necessarily replacing humans, but allowing them to focus on high-value tasks and relationship building.



How?

In essence, our Growth Engine works by breaking down complex Sales & Marketing tasks into smaller pieces, assigning specialized AI agents to handle each task, and then bringing everything together in a coordinated, efficient, and transparent manner. This approach allows it to handle a wide range of complex marketing and sales challenges more effectively than a single, general-purpose AI system.


Here's a very simple example:


  • Multi-Agent System: Think of our Growth Engine as a comprehensive Sales & Marketing team. Instead of having one person trying to handle all aspects of marketing and sales, Growth Engine has multiple specialized "team members" (AI agents), each expert in their area of Sales & Marketing.
  • Specialization: Each AI agent is like a specialist in the Sales & Marketing process. For example, one might be an expert in market research, another in content creation, another in social media management, and yet another in lead generation and sales conversion.
  • Coordination: Just like in a sales & marketing agency where different specialists work together on campaigns, these AI agents collaborate to tackle complex marketing and sales tasks. They share information and work in sequence or parallel as needed, coordinated by a "manager" system.
  • Smart Data Management: You will have a central "customer insights and campaign database" (Smart Data Lake) where all information and learnings are stored. This allows all the AI agents to access and contribute to a growing knowledge base, much like how marketing plans and customer data are centrally managed and updated.
  • Customization: Your "sales & marketing" AI-Agent-Team is assembled specifically for your company's needs. If you need more focus on SEO, you'll have more "SEO specialist" agents optimizing content. If you need more sales support, you'll have more "Account Manager" agents.
  • Continuous Learning: Like marketers learning from each completed campaign to improve their strategies, our agents are continuously learning and improving based on the tasks they perform and the outcomes they achieve.
  • Security and Compliance: There's always a "compliance officer" (Data Guard Agent) ensuring all your sales & marketing activities meet industry regulations and data protection laws.
  • Transparency: Unlike a black-box marketing approach, our Growth Engine provides a clear record of how decisions were made, like a detailed campaign log that shows exactly what strategies were implemented at each stage of the customer journey.


You choose what agents you need, and we build and connect them for you!



What are the Advantages over a single-model system such as Chat GPT?


  • More focus/control: Breaking through boundaries using multiple AI agents in a multi-agent architecture. The architecture allows the agents to focus and therefore be much more effective and smarter than other agents. Because you can guide the agents much more specifically than a single-model agent.
  • Full Automation: Connecting the Subject Matter Experts (SME)-Agents allows you to automate your process fully. Even the quality checks are done by the agents. You don't need to run multiple agents in parallel that are not communicating and learning from each other.
  • More transparency: No more black boxes - process design and agent networking make the system more controllable and easier to understand.
  • High adaptability: Our team designs systems specifically for the respective context and dynamically selects the participating agents to achieve the best combination of speed, quality and cost.
  • Self-monitoring: Intelligent self-monitoring by special agents that monitor the operating status of the entire system in real time and react immediately to problems.
  • High scalability: Tailor-made solutions that adapt flexibly to any challenge without being locked to a single AI provider.



Why us?


Our Growth Engine goes beyond chatbots and generic AI tools. It's a dynamic, self-learning system that evolves with your business, providing a lasting competitive edge in an AI-driven world. With our Growth Engine, our customers gain access to high-quality, customized AI services that are tailored specifically to their Sales & Marketing needs and industry requirements.


Implementing high-quality, customized AI solutions requires time, in-depth knowledge and adaptation to industry-specific characteristics. The sooner you get to grips with the possibilities of the Growth Engine, the greater your future advantage will be. Take the opportunity to stand out from the crowd and secure a real competitive advantage with our Growth Engine.


The Growth Engine supports and integrates the leading AI models depending on your requirements - no vendor lock.

The system is constantly evolving with the latest advances in AI technology.



GDPR, security & co.


The Growth Engine has a so-called Data Confidentiality Layer (DCL) that classifies data sources centrally into security levels. The DCL system defines which types of data a specific agent is allowed to process. The DCL also provides information about the security level of the data. This is an essential part of our commitment to data protection and compliance with regulations, especially in view of the strict requirements of the GDPR.



Our offerings

POC

Development of a testable internal system for quality and speed tests



  • Evaluation of the task complexity
  • Identification Data Flows and hard constraints
  • Evaluation of the aplicability of various AI tools
  • Preliminary Analysis of results
  • Use of the core AI Agents and logic
  • Basic interaction (API or UI) 
  • Multiple evaluation rounds
  • Initial tuning
  • Basic coding and system deployment



MVP

Development of a an operational core system



  • Realization of all core functions
  • Complete user interface
  • Initial tuning
  • Major tuning and optimization
  • Extensive system tests to ensure stability and stability and performance

Improvement & Enhancement

Adding additional functions functions and system optimization based on based on user feedback

  • Desirable additional functions
  • Incorporation of user feedback from the previous round
  • Optimization based on based on analysis results
  • Continuous improvement of system performance and user experience

You want to build your Sales & Marketing dream team and optimize your processes?

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